“About Secret Formulas:
Secret Formulas is a short-read book about formulas which are often the key ingredient to a successful business.
Introduction: The Eureka Archimedes Principle
What is a secret formula?
The difference between a secret formula and a winning formula
How modifying an existing formula can open up new business opportunities
Case Study: The famous Coca-Cola formula and how it was guarded for many years
Secret formulas that have yet to be discovered
The basics on how to develop a formula and test it
Tips on how to guard a secret formula
Exercises to hone your formula skills
How to avoid being labeled a “mad scientist”
Targeted Age Group: 18+
Written by: M.L. Howard
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